Video News Release
A Video News Release (VNR) is a scripted, voiced and edited news package designed to fit easily into a newscast. To be successful, a VNR needs to have a strong news hook, good video and information viewers can use in their daily lives. A-1 Broadcast is comprised of former news reporters and producers who will help you write a script and produce a VNR that not only communicates your message, but also has news value
Services Include:
Story Development and News Hook
Story Development and News Hook
- Creative consultation with client
- Develop strong news hook that gives the client messaging new value
- Producer and Photographer shoot video content and interviews
- Professional voice/news talent conducts voice over
- Final piece is edited into news format
- Develop target media list
- Mass fax, email and call media contacts to develop interest in VNR
- Distribute VNR to local, national and specialty programming via satellite, internet and express mail
- Video Monitoring Service (VMS) to track all television airings
- Provide a detailed audience and ad value report