Radio Media Tour

A Radio Media Tour (RMT) is a series of 10-minute radio interviews that allow your spokesperson to be interviewed by stations and networks across the country.

Services Include:

Identify and Develop Newsworthy Topic

• Research current news to determine best news "hook"
• Brainstorm with clients to develop news angle
• Explore local angles and customize alert for local markets
• Write media alert and suggested anchor lead-in and questions

Media Pitching and Booking

• Pitch & schedule interviews with station contacts via phone
• Pitch your target markets, stations and networks

Full-service Production

• Hire a dedicated line producer for duration of tour
• Record all interviews
• Coordinate teleconferencing

Monitoring and Reporting

• Complete follow up with stations via phone to confirm airdates
• Provide a detailed audience & ad value report
• Provide digital copies of each interview