Public Service Announcements

A Public Service Announcement (PSA) is a 15, 30 or 60 second non-commercial announcement broadcast on radio or television.

Topic Development
  • Help locate and secure spokesperson and/or voice talent
  • Develop and write PSA content

Production and Execution TV PSA
  • Hire experienced production crew which may include lighting director, photographer(s), audio tech, teleprompter, gaffers and best boys
  • Secure professional camera, sound and light packages
  • Provide catering and makeup services during PSA shoot
  • Edit final PSA using professional editing systems, graphics and
    music beds
  • Radio PSA
  • Record audio in professional sound studio

Distribution and Monitoring TV PSA
  • Distribute PSA via US Mail to 800+ television stations nationwide
  • Follow up Sigma Encoding and Monitoring Services
  • Provide complete and detailed monthly reports for one year that include station airing and audience ad values