|PURINA PRO PLAN RALLY TO
ASKS AMERICA TO VOTE FOR THE MOST REMARKABLE
PET RESCUE SURVIVAL STORY
More for Pets" Rescue Stories Contest Puts Focus on
Pet Adoption and Goal of Finding Homes for 300,000
Deserving Pets by the End of 2009
Mo. (July 22, 2009)
- Some pet rescue stories drive people to tears; others end with smiles
from ear to ear. Then there are those amazing stories that lead to
both. Ten such stories represent the tales of some extraordinary dogs
and cats that make up the finalists in the Purina® Pro Plan®
Rally to Rescue®
"Doing MoreTM for Pets"
Rescue Stories Contest.
America has the chance to vote for the most remarkable story, and the
winner will be announced in November at the National Dog Show presented
by Purina in the Philadelphia area.
campaign from Purina's Pro Plan brand promotes the amazing, but often
untold, stories of pet rescue and raises awareness about its
for Pets" honors rescued pets that have overcome great odds to
survive and thrive under harrowing circumstances, thanks to the
incredible hard work and dedication of small pet rescue organizations.
One hundred and twenty one rescue stories were submitted, and a judging
panel selected the 10 most inspiring success stories as finalists.
through Oct. 30, pet lovers across the country can visit www.rallytorescue.org to view
the 10 finalist pet rescue stories and help make one canine or feline a
star with their vote. The contest winner will be determined by a
combination of a popular vote and judges score. The winning rescue
organization, rescue pet and owner featured in the story will win a
trip to the National Dog Show. The pet rescue organization that
submitted the winning story will receive $5,000 in Purina® Pro
Plan® brand pet food coupons.
"These 10 stories are truly moving and make you
appreciate just how much life and love these pets
still have to give," said Heather Gettys, brand manager for Purina
Pro Plan. "Each story is incredible, and we're proud to help shine
the light on these pets and the
amazing people who rescued them."
Doing More for Pets
Stories Contest Finalists
Pets honored as the 10 finalists in the
"Doing More for Pets" Rescue Stories Contest include:
submitted by Ann Rutledge of the Dalmatian Rescue of North Texas
- Willow was found hit by a car and all alone,
scared with little hope. Yet just as quickly as Willow's life had
become bad, some very caring people stepped in and helped it turn
around for the best.
submitted by Cindy Turtle of Saving Pyrs
- Just when a Great Pyrenees puppy needed a second
chance, a concerned veterinarian and a devoted rescue group were able
to help provide the care and compassion he deserved.
by Sara Fishburn of Impact for
- When a rescue group heard of an abandoned dog
dumped on the streets, they gathered their friends and made it their
mission to get him out of the cold and into the warm, loving home he
submitted by Ellen Pfender of American
Lhasa Club Rescue
- When a very sick dog was surrendered by a family
who couldn't afford his medical bills, a devoted rescue group stepped
in. They not only ensured Buddy received the care he needed, but found
him a new family to love again as well.
submitted by Mary Westburg of Maine
- Thanks to the kind spirit of one special person,
a cat named Paxton who started out on a rugged path was able to find a
road that led to love, compassion and a new friend just like himself.
submitted by Pam Mayes of Alabama Pug Rescue
- Neglected for weeks after being hit by a car and
seriously injured, a boxer named Faith found love through a Pug rescue
willing to extend their warm hearts.
- Lucky Seven,
submitted by Linda Schaffer of Operation Wildcats
- When seven cats from New York City were in
desperate need of a new home, fate stepped in and gave them a chance at
a whole new life - out on the farm.
submitted by Kim Bolster of
Springer Spaniel Rescue
- After an injured Springer Spaniel was found lying
on the side of the road, one person's heartless cruelty was instantly
outweighed by the love, care and generosity of many others.
submitted by Janice Bailey of Lab
Rescue of Oklahoma
(Broken Arrow, Okla.)
- The simple, forgiving nature of a dog was all it
took for a mistreated black lab to make his way out of harm and into
the lives of a family he truly deserved.
Pro Plan Rally to Rescue
submitted by Cindy Turtle of
Pyrs in Need
- Almost no one thought the extremely sick Great
Pyrenees dog had a chance - except for one rescue group. They did
everything they could to save him, and their dedication paid off.
The Pro Plan Rally
program is a partnership with Purina Pro
Plan brand pet food and pet rescue organizations across the country.
The program helps give rescue pets the nutrition and care they need and
the loving homes they deserve. Pro Plan is committed to Doing More to
support smaller pet rescue organizations that often may have been
overlooked by donors or adopters due to limited fundraising and
Pro Plan Rally Across America
the inception of
Rescue in 2005, more than 227,000 pets
have found loving, forever homes. But, there is still much more
work to do and Rally to Rescue is dedicated to reaching its goal of
300,000 adoptions by the end of 2009.
To help achieve the program's 300,000 adoption goal, Rally to Rescue is
hitting the road
traveling to eight cities
across the country via the Purina Pro Plan Rally Across America 2009
tour. At the events, local residents will have the opportunity to
more about pet rescue and adopt dogs and cats from local Ambassador
organizations. In addition, event goers will receive training
tips from Purina® Pro Plan® trainer Melissa Heeter and her
rescue dog Viola.
Heeter will provide customized training techniques based on the
different personalities of rescue pets. Pet owners can use these
techniques at home with their own pets or their newest four-legged
Smaller pet rescue organizations help place nearly half a million dogs
and cats in homes each year and represent nearly 45 percent of all pet
adoption agencies. However, they often don't receive the attention or
funding they so desperately need. In addition to the Rally Across
America tour, Rally to Rescue Ambassadors will host adoption and
fundraising events at pet retailers across the country throughout the
summer and fall. Ambassadors will have adoptable pets on-site, Rally to
Rescue T-shirts, with four unique designs for sale and information
about how to get involved in and help local pet rescue efforts. Whether
it's volunteering, donating funds or pet care items, or adopting a
furry friend, every little bit helps to make a difference in a pet's
find a pet rescue event near you, view the complete stories and vote in
the "Doing More for Pets" Rescue Stories Contest or to apply to
become a Rally to Rescue Ambassador, visit www.rallytorescue.org
Purina PetCare Company promotes
responsible pet care, community involvement and the positive bond
between people and their pets. A premiere global manufacturer of pet
products, Nestlé Purina PetCare is part of Swiss-based
Nestlé S.A., the world's largest food company. Rally to Rescue
is not a 501(c)(3) organization.